Digital Signage is an innovative and effective way to communicate with an audience, whether it’s promoting products, delivering information, or enhancing the customer experience. However, with the increasing focus on sustainability, it’s important to consider the environmental impact of Digital signage.
At ZetaDisplay, we are committed to offering a variety of Digital Signage solutions that are designed to be sustainable and environmentally friendly. We’ve put together 4 ways we ensure our Digital Signage networks tick the sustainability box to help reduce the impact on the environment.
Energy Reducing LED Displays
We ensure to opt for energy-efficient displays and components. LED displays, for example, are energy-efficient and can last longer than traditional displays. LED displays allow automatic brightness adjustment and can also help reduce energy consumption, as the display will automatically adjust its brightness based on the ambient light in the room. We’ve been controlling screen activity in this way since 2015 with our modules running a default programme to turn off between 11pm and 5am each day. This screen off-time is programmed to save power throughout the evening when screens are less likely to be in use.
By detecting when someone is near, the motion sensor can activate the display and ensure that it only uses energy when it’s actually needed. A large number of ZetaDisplay networks are programmed in this way, with screens dimming to 20% brightness and returning to full brightness when someone is in range. This not only helps to reduce energy consumption, but it also ensures that the message is more likely to be seen by the target audience.
Prolong EoL (End of Life)
Prolonging the life of Digital Signage displays is something that we champion. By properly maintaining the displays, businesses can extend their lifespan, which reduces the need for replacements and minimises waste. This can be achieved through regular cleaning, avoiding exposure to extreme temperatures, and ensuring that the displays are not subjected to any physical damage. Additionally, ZetaDisplay provides high-quality components and displays that are designed to be durable which can help to prolong their lifespan.
Remote Content Management
Digital Signage content can be managed remotely using our proprietary CMS software Engage, which helps to reduce the need for on-site visits and travel. This not only saves time and money, but it also helps to reduce carbon emissions.
By using energy-efficient displays, smart sensors, remote management, sustainable materials, and customization, ZetaDisplay can help businesses reduce their environmental impact while also achieving their communication goals.
Find out more about our Digital Signage Solutions here.